In our haste to gain customers, we focus most of our efforts on what we want our customers to buy. In most cases, our efforts fall short of understanding the effects our message has on the...
Category: B2B Marketing
Coronavirus pandemic 2020 has only accelerated the trend of online sales in the entire consumer market to the point where it's irreversible. The email marketing industry followed the recent...
We can draw upon a few research papers on the factors that could affect the sender's choice of formality and if it is affected by social distance. However, instead of going into too much depth in...
What’s The Difference Between B2B Telemarketing And B2B Telesales?
B2B Telemarketing and B2B telesales are two different things. B2B Telemarketing is a marketing technique that relies on making telephone calls to potential business customers. B2B Telesales is the...
B2B marketers are always looking for new prospects, which often means paying a lot of money to get mailing lists. But there's an easier way - you can download b2b direct marketing mailing lists from...
If you're reading this post, the chances are that you or someone on your b2b sales team has been tasked with the responsibility of marketing a product to businesses. The problem is, you don't know...